Tyler Roden
Founder · U.S. Navy Veteran
Lifelong angler who grew up fishing the Wisconsin River and the lake chains of northern Wisconsin. Now based in Minnesota, still on the water year-round — open water and ice.
Nemo's Eye started from a gap that every angler has felt: the technology available never caught up to the science that already existed. “Data-driven” fishing apps relied on anecdotal inputs dressed up as insight. Castable sonar fell short in basic conditions. And none of it explained why fish were behaving the way they were.
The science was there — dissolved oxygen, thermocline depth, turbidity, barometric pressure trends — peer-reviewed and well understood. It just hadn't been put in an angler's hands in a way that makes sense on the water.
The conservation mission came naturally. If thousands of anglers are already collecting environmental data every time they fish, that data should mean something beyond a better day on the water. It should help protect the resource. Access to public waters is a privilege, and that privilege comes with a responsibility.
Nemo's Eye is both an angler tool and a water monitoring system — equally by design. It didn't start as one and become the other. It was built to do both, from the beginning.